Friday, March 9, 2012

Social coupon campaign for business: how to leverage from facebook with coupon voucher generator

By James Galloway


Online viral coupons using the social power of facebook are leading the way in the latest addition to discounts and deals for coupon and voucher codes.

We have all seen and heard of coupons and vouchers to give the consumer a discounted purchase. You see it all the time on paper back, TV, and the internet. Even the larger franchises continue to run coupon campaigns, forever bringing in new and repeat custom.

I take it you run a business of some kind and are reading this because you either already use coupons to drive customers and you are interested in including the social aspect, or you do not yet run any coupon campaigns but are seeking further information. Either way you need to look at the psychology in sales. We are not talking about huge discounts on your product or services, we are talking about capturing the interest of your consumers.

With coupons and vouchers its not about losing profit. Its about increasing your profit and the coupons are a leverage point. You need to work out what part of your products or services gives you the lowest return and work with that.

Now we should look at the true viral power and social trend unfolding online in the way of social media networks. Social networks hit the internet hard and continues to lead the way. Personal recommendation takes place day in and day out, online, and offline. Personal recommendation of a product or service is still by far the most powerful promotion or advertising.

Now combine social media and personal recommendation with a coupon or voucher campaign. A great example of this is. You own a restaurant and decided to try this viral coupon platform, going with a deal of free bottle of wine with group of four during the month of November. A consumer decides they want this deal, but in order to get the coupon for print they have to like it first. Hitting the like button would then generate the coupon and in the background would post and share it on their facebook wall for all to see.

I do not need to tell you how powerful this is for you and your business. Simply take some time to do further research and you could soon be increasing your business profits using social media and coupon marketing. Coupon generator.


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