Thursday, June 27, 2013

Discover The Ins And Outs Of Running A Popular Music Website

By James Barn


If you enjoy a good challenge and love seeing the end result, then designing your own music information website might be a great thing for you to do. Instead of paying a lot of money for someone else to do the work, you can learn how to build a website and will then have the knowledge to maintain the site. To help you get started, check out the following information on building a successful music site.

If you are selling products or services on your site, don't miss any opportunity to upsell. On the way to checkout, verify to offer customers the chance to upgrade their purchase with additional products or a higher level of service.

In all content articles, the first paragraph is the most important. Search engines scan the first paragraph to assume what the remainder of the page is about. To optimize this method, you need to make sure that your keywords are in the first paragraph. You should also include a summary of the whole page in the first paragraph.

If you have large site with a lot of content, make sure to have a fully functional site search. You don't want visitors to be turned off by the amount of time it takes them to find relevant information.

Make sure your visitors are clearly directed to your most popular content. People like to know "what's hot" when visiting a web page, and if it's highlighted and quickly accessible from your front page, you'll increase the number of page views per visitor. The easiest way to do this is to create a "Popular Articles" section on your sidebar.

Consistently check on your analytics to track the sources of your traffic. Social media, like Facebook, Twitter, and LinkedIn, are great ways to bring in more traffic so don't feel like you're wasting time in that department. Many people now have a social profile in one or all of those areas. By working on your SEO process, you will increase your search traffic so work on either factors where you need to.

When you are writing content, you want to make it long enough that they can gain enough information from it but short enough that they will actually read it. Try to use short words and short paragraphs and if you have to use long sentences, break it down into smaller sections. Give your reader a chance to read it without getting overwhelmed.

A breadcrumb lets you know the path or clicks that you took on the site in order to get to the page you are on. Breadcrumbs create a trail. The trail should be near the top of each page. This makes the site much more user friendly. The visitor does not have to back track and guess what clicks they made to get where they are.




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