Friday, February 3, 2012

Tips For Effective Adsense

By Rui Ludovino


After you use AdSense for some time, you will understand better on the mistakes that you have made and to learn from the mistakes of the past. You will slowly begin to realize which of your actions was preventing your website from reaching its full potential and you can make the proper changes to improve things.

But an important part to making a mistake is to inform other people about it and teaching them so that the mistakes are not repeated by them. So this is a list of the top five mistakes that people make when they use AdSense on their websites. You should read them well, and see if any of them is applicable to your contents. If you do find it happening to your website, make the changes immediately.

One of the major rules that everyone is very concern about is the breaking of Google's rules. Google's AdSense is a great program but it relies on you respecting a few set rules. You cannot create any "fraud clicks" through any means possible. In no circumstances should you click on your own links. Also, never ask your friends or close ones to click the links and never, by any means have your content encouraging the visitors to click the links. You account might be banned permanently. Failing to comply with Google's terms could have your AdSense account suspended. This is regarded as the most important rule about Adsense.

The second thing that many users make mistakes is having a bad color palette for their ads. Many times this happens because the publishers aren't knowledgeable enough to change default color palettes. Some people just don't spend the time to do so. Having bad ads that stand out is sure to push people away from clicking; whilst having something which is clearly visible yet distinctive will. The third mistake is the position of the ads and this is probably the key element you should get right if you want to maximize your earnings with AdSense. Google explains this very well. Google can provide you with statistics which illustrate what positions work particularly well on your website.

The fourth mistake that you should avoid is to avoid using banner ads for your Adsense. Banner ads are sure to drive many people away as most Internet surfers have developed a natural resistance to such means of advertising. They won't even take a look at it. Lastly, you should not let your site run without you managing it. Because it doesn't matter how cool the site is itself. If there are no new contents and a lot of daily visitors it will probably never earn you any AdSense earnings. So these are the most important five things people get wrong while using the AdSense program. But of course if you don't like this means of expressing the issues, here are the top five things you should do to ensure your AdSense ads are constantly bringing in that revenue you deserve.

The most important thing that you must always remember is to never break Google's policy. Don't make visitors create "fraud clicks" on your website no matter who they are or what they are up to. In addition, make sure that your ads are in the right colours that blend in with your site, and make sure they're place at the right places so that you can get as many clicks as possible. Always try to avoid using banner-like (480x60) ads unless you really know what you're doing and constantly keep your site fresh and up to date with new content from time to time. By doing all this steps, you should be able to raise your AdSense revenues in a short time.




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